Novelis 3×30 Wins Sustainability Initiative of the Year Award
Novelis announced it has been named a winner in the 2025 Sustainability Awards by the Business Intelligence Group, earning recognition in the Sustainability Initiative of the Year category for its company vision, Novelis 3×30. This award highlights Novelis’ measurable impact on environmental progress while delivering strong business results.
Novelis 3×30 advances aluminum as the material of choice with circular solutions, aligning with the company’s purpose of Shaping a Sustainable World. Novelis 3×30 focuses on three ambitions objectives to be achieved by 2030:
- Push the Boundaries on Recycled Content: accelerate circularity and achieve 75% average recycled content in our products.
- Win on Carbon: be the lowest emissions flat rolled products (FRP) aluminum provider with less than 3 tonnes of CO2e per tonne of FRP shipped.
- Fuel the Future: continue to lead the industry toward circularity through first-mover investments.
“Sustainability has moved from aspiration to expectation,” said Russ Fordyce, Chief Recognition Officer of the Business Intelligence Group. “The 2025 Sustainability Awards celebrate those who embed ESG at the core of their operations, turning climate action, circular design, and community impact into real competitive advantage. We’re proud to recognise Novelis for showing what’s possible when profit and planet share the same roadmap.”
“We’re thrilled to be named a 2025 Sustainability Award winner,” said Francisco Pires, Senior Vice President and Vision 3×30 Officer. “This recognition validates Novelis’ commitment to helping our customers across the automotive, beverage packaging, aerospace and specialties markets simultaneously meet their business and sustainability needs as they incorporate materials with higher recycled content and a lower carbon footprint.”
The Sustainability Awards honour the companies, products, projects, and individuals proving that purpose driven strategy can fuel growth. Winners are selected by a panel of business leader judges who evaluate performance, innovation, and quantifiable outcomes across environmental, social, and governance (ESG) pillars.
