Bud Light to launch Hard Soda
Bud Light Seltzer will debut their Bud Light Seltzer Hard Soda and Bud Light Seltzer Sour – two new variety packs.
The Hard Soda variety pack brings the bold classic soda flavours to seltzer form, while the limited-edition Bud Light Seltzer Sour variety pack has four fruity flavours that are not only loud, but pack a sour punch to back it up.
Bud Light Seltzer Hard Soda (available beginning January 3, 2022)
● Classic Cola: Whatever your favourite cola is, this Bud Light Seltzer tastes like that one, with zero sugar. Trust us, this is a new cola you are going to want to try.
● Cherry Cola: Bud Light Seltzer Hard Soda cherry cola has the perfect cherry to cola flavour ratio for indulgent taste without all the sugar.
● Orange Soda: Every sip of this orange soda-flavoured seltzer comes with a sweet citrusy taste.
● Citrus Soda: The familiar lemon-lime soda flavour you secretly crave, with the seltzer stats we know you want.
Bud Light Seltzer Sour (limited-time offering available beginning Dec. 27, 2021)
● Blue Raspberry: The classic blue raspberry flavour provides a smooth taste before a tart finish.
● Watermelon: A new twist on watermelon seltzer that is sure to bring a sweet & sour kick to every sip.
● Lemon: The traditional lemon flavour gives citrus lovers the pop they’re looking for with the perfect balance of sweet and sour.
● Green Apple: The sweet green apple flavour features a sour twist that will leave the tart-craving drinker wanting more.
“For the past several years, Bud Light Seltzer has continued to innovate and bring 21+ seltzer fans bold flavours, and now we’re starting the New Year off with our ‘Loudest Flavours Ever’,” said Andy Goeler, Vice President of Marketing, Bud Light.
“As we continue to disrupt the seltzer category, our two new variety packs feature unique, fun and delicious flavours which we know seltzer drinkers are going to love!”
Bud Light Seltzer Sour will be available for a limited time, beginning Monday, December 27, while fans looking to enjoy the awesome classic cola taste of Bud Light Seltzer Hard Soda can grab a pack on January 3 when it becomes a permanent addition to the Bud Light Seltzer family.
Both packs will be available for purchase in 12 oz. slim can variety 12-packs.