BrewDog and Quorn partner to create new beer
BrewDog has teamed up with meat-free food brand Quorn to launch a special edition canned lager.
The beer is available exclusively in the BrewDog and Friends June subscription box. The golden Mexican Vienna Lager has a “medium-body mouth feel: bitterness is low with toasty breadcrumb notes balanced by aromas of citrus”.
Lucy Grogut, head of brand marketing for Quorn, said: “We love showing people new and exciting ways to enjoy familiar dishes, but with a meat-free twist.
“And, with summer upon us it made sense to elevate people’s ‘fake-away’ experience at home and take it to the next level by creating the perfect beer that they can pair with their Quorn Crunchy Fillet burger. We can’t wait to see what our fans think of our new product collaboration with BrewDog. It’s totally unexpected.”
Lauren Carrol, director of brand and marketing at BrewDog, added: “Quorn is a pioneer of the food game, their ongoing work to create a better future for us and the planet makes them the perfect partner for a daring new brew. We like to keep our BrewDog and Friend’s subscribers guessing what we’ll serve up next, and this beer is like nothing we’ve done before.
“We can’t wait for fellow punks and Quorn fans alike to try it out alongside the Quorn burger.”
Limited edition 330ml Quorn beer is available in the June edition of BrewDog and Friends, which can be purchased via the BrewDog website now. Subscriptions start at £19.95 per month.