Aldi’s canned cocktail beats rivals in taste test

Aldi’s own label Passionfruit Martini cocktail has beaten brands and more expensive supermarkets to be named best buy in Which? Taste Test.

According to consumer champion Which?, Aldi’s Stefanoff Passion Fruit Martini Cocktail (250ml, £0.89) is this summer’s best canned cocktail.

In a blind taste test leading spirits brands Smirnoff and Absolut Passion Fruit Martini cocktails were pipped to the post by Aldi’s own-brand alternative.

Scoring higher on taste, aroma and appearance, Aldi’s delicious take on the classic Pornstar Martini, also beat own brand alternatives from other leading retailers including M&S.

This is the second accolade the Stefanoff cocktail has won as it has also been awarded the best ready-to-drink tropical cocktail by experts at the BBC Good Food & Drinks Awards.

And that’s not all; the supermarket’s popular Old Hopking Mojito (250ml, £0.89)was also awarded runner-up for the best ready-to-drink citrus cocktail, adding to Aldi’s growing number of accolades.

Julie Ashfield, Managing Director of Corporate Buying at Aldi, said: “Being awarded with not one but two wins for our own brand Passion Fruit Martini Cocktail is hugely exciting for us, and it couldn’t have come at a better time with the British summertime now upon us.
“We’re thrilled to continue our mission in offering quality products at affordable prices and being recognised as a ‘standout winner’ shows shoppers don’t need to pay more when it comes to enjoying the best.”

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