Ardagh Metal Packaging (AMP) is celebrating once again after being awarded Gold for its H!GHEND series at The Canmaker Cans of the Year Awards 2022. 

H!GHEND, AMP’s transformative new addition to its range of can end options, was lauded at the industry prize-giving for the range of customisable, brand-enhancing creative opportunities it offers, taking the top prize in the Prototype category.

The print technology behind H!GHEND allows canned beverage brands to deploy highly differentiated visual effects at the can end for the first time, and in up to 200 different designs per batch.

The Cans of the Year Awards have been recognising and rewarding innovative and exciting work within the global metal packaging industry for over 25 years, celebrating the best of the best at their annual gala dinner – held this year at the Prague Marriott Hotel in the Czech Republic. 

Dirk Schwung, sales director at Ardagh Metal Packaging – Europe, said: “It seems like we can’t stop celebrating! Cans of the Year Gold is another big prize for H!GHEND, coming right after it won Best Metal Design at the World Beverage Innovation Awards, too.

“We are so committed to innovating, and producing exciting new options for our customers, so it’s great to have the wider industry recognise the achievements of our hardworking teams.”