SPAM launches limited edition Figgy Pudding tins
The makers of the SPAM Brand bring ‘good tidings’ with the official launch of their limited-edition SPAM Figgy Pudding.
The new seasonal variety features a blend of warm spices and popular seasonal ingredients.
A savoury, sweet and comforting treat, SPAM Figgy Pudding evokes a sense of nostalgia and warmth, taking consumers back to their favourite memories from holidays past.
While 69% of consumers surveyed know what Figgy Pudding is or have heard of it, only 17% have had it before.
he variety features cinnamon, nutmeg, ginger, allspice and cloves, along with popular winter flavour profiles like fig and orange flavours.
“This new flavour brings the spirit of the holidays in one can! It honors the traditional recipe, while making it easy and versatile to enjoy,” said Steve Venenga, vice president of marketing for the SPAM Brand.
“SPAM Figgy Pudding represents how one dish creates new interpretations of traditions, each leaving their own mark, just as the SPAM Brand has done since 1937.”