Molson Coors launches canned cocktails under Topo Chico brand
Molson Coors Beverage Company is set to release Topo Chico Spirited, its first line of ready-to-drink canned cocktails made with real spirits.
Made with real juice and filtered sparkling water, Topo Chico Spirited will launch in single-flavour packs of three varieties, each inspired by classic cocktails: Tequila & Lime (ranch water), Tequila & Grapefruit (paloma) and Vodka & Lemon (Chilton). They each check in at 5.9% alcohol by volume.
“For years, bartenders have used Topo Chico Mineral Water as a key ingredient in their cocktails. Topo Chico Spirited is inspired by that same tradition, each having their own distinct regional flair, made with filtered sparkling water and delicious flavors,” says Alex Ottenheimer, marketing manager for Topo Chico Spirited. “They’re different than anything else in the RTD category.”
Topo Chico Spirited is the fourth line extension since Molson Coors and The Coca-Cola Company began their relationship and released Topo Chico Hard Seltzer in 2021.
Since then, they’ve launched the Topo Chico Hard Seltzer variety pack, Topo Chico Margarita Hard Seltzer variety pack and Topo Chico Ranch Water Hard Seltzer.
Topo Chico Spirited will be distinct from Topo Chico Hard Seltzer on store shelves with 12-ounce standard cans and packaging that calls out its use of real spirits. On top of that, its four-packs will live among spirit-based RTDs in the liquor aisle.