Ball recognised at World Beverage Innovation Awards 2025

Ball Corporation, the leading global provider of sustainable aluminium packaging for beverages, personal care and home products, has been honoured in the best packaging/labelling innovation category at the World Beverage Innovation Awards 2025, announced at drinktec in Munich, Germany this week.

Ball Corporation was recognised for Best packaging/labelling innovation for Dynamark Advanced Pro (variable printing solution). 

Dynamark Advanced Pro is Ball’s most advanced variable printing solution, transforming cans into agile storytelling canvases. 

In a single run, brands can produce up to 12 unique designs per pallet, enabling tailored campaigns by region, event or promotion without losing speed of efficiency. 

With purchase decisions driven by shelf impact, Advance Pro gives marketers a powerful tool for visibility, personalisation and conversion, while reducing waste from separate, short runs.

“This award recognition reinforces our commitment to our customers and supporting their goals for innovation and sustainability,” said Carey Causey, Chief Growth Officer, Ball Corporation. 

“We’re proud to collaborate with our customers to tackle consumer challenges, and will continue to focus on delivering consistent, measurable progress and impact for their products.”

Ball’s presence at this week’s drinktec in Munich is driven by customer realities. Visitors are invited not just to observe, but to explore, test, and challenge the technologies and ideas that are powering brand growth today. 

A Digital Experience Zone with 360° VR Can Lifecycle Tour, takes visitors straight to Ball UK Kettering plant, and Real-World Challenge Simulator, where nine of the biggest brand pain points, from shelf standout to supply chain stress are paired with Ball’s proven packaging solutions. 

The ‘Moments’ Aisle is a gallery of limited-edition packs and special effects, from Halloween cans to festival launches, each brought to life through video. 

Color-shifting inks, glow finishes, and tactile varnishes show how brands can stand out without compromising line efficiency. 

Retail Environment Zone is a real-world supermarket shelf reimagined, not with price tags, but with insight. Visitors see what each format can unlock in terms of trial, sales, and brand love, across Ball’s full portfolio including aluminium bottles and promotional ends.

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