Limited-edition aluminium bottle for Prosecco launched

Brown Brothers has unveiled a limited-edition aluminium bottle for its popular Prosecco, marking an Australian and New Zealand first in wine packaging.

The lightweight, portable design is aimed at convenience and sustainability, with a resealable cap that helps preserve the bubbles for when drinkers only want a glass or two. The winery says the new format is ideal for picnics, weekends away, or casual everyday enjoyment.

Despite the new look, the Prosecco inside remains unchanged, offering the same crisp and vibrant flavour the brand is known for.

The limited-edition aluminium bottle is available now through Brown Brothers’ online store and at its Milawa Cellar Door, with broader retail distribution to follow soon.

The company said: “Our motivation is to be a force for good by role modelling climate leadership in our industry with relentless focus on energy efficiency, biogas production, rooftop solar installations and showcasing water stewardship with high volume water recycling technologies at our largest breweries.”

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