Pantone Colour of The Year announced

Pantone Ultimate Gray and Pantone Illuminating, two independent colours that highlight how different elements come together to support one another, have been announced as Pantone Colour of the Year 2021.

Practical and rock solid but at the same time warming and optimistic, the union of Pantone Ultimate Gray + PANTONE Illuminating is one of strength and positivity. It is a story of colour that encapsulates deeper feelings of thoughtfulness with the promise of something sunny and friendly.

A message of happiness supported by fortitude, the combination is said to be aspirational and gives us hope. We need to feel that everything is going to get brighter – this is essential to the human spirit.

Emboldening the spirit, the pairing of Pantone Ultimate Gray + Pantomne Illuminating highlights our innate need to be seen, to be visible, to be recognised, to have our voices heard, said a statement from Pantone.

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