Ball Corporation announced that it will become a ‘Proud Sustainability Partner’ of NFL team the Los Angeles Chargers. 

The partnership will include community engagement, increased use of aluminium beverage packaging, and game day activations to improve recycling processes and education.

The partnership, which features both organisations’ commitment to advancing sustainability in sports and entertainment, builds on Ball’s position as the official Infinitely Recyclable Aluminium Packaging Partner of SoFi Stadium. 

SoFi Stadium will feature the company’s infinitely recyclable Ball Aluminum Cup for draft beer and cocktails. 

The Chargers will use the cups at team training facilities, camps and on game days. Additionally, the partnership will allow the organisations to create local sustainability awareness events, targeted community recycling improvements and educational programming.

“We are excited to partner with the Los Angeles Chargers around our shared commitment to advancing sustainability in sports and entertainment,” said Ball Corporation Chairman and CEO John Hayes. 

“This partnership is an opportunity to implement real-world solutions to the packaging waste crisis by increasing use of infinitely recyclable aluminium cans, cups and bottles and making recycling easy for teams and fans. We look forward to working with the Los Angeles Chargers to make an impact at SoFi Stadium and within the broader Los Angeles community.”

“The Chargers have a long history of both advocating for and implementing recycling programs that not only address the nation’s long standing packaging waste crisis, but also aim to modify behaviour in an effort to help preserve our planet for future generations,” said Los Angeles Chargers President of Business Operation A.G. Spanos. 

“We couldn’t be more pleased to partner with Ball Corporation, an industry leader and innovator with a shared vision as it pertains to sustainability, to create local awareness, encourage even greater recycling in the community and provide the newest innovations in aluminium packaging to our fans at all Chargers events.”

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