Aerosol cans made from 100% recycled aluminium
Beiersdorf and the Swiss packaging specialist Nussbaum are producing aerosol cans made entirely from recycled aluminium.
After a year of development, the partner companies are producing the innovative aerosol packaging entirely out of used beverage cans – and are beginning a new chapter in the area of the circular economy.
The first Beiersdorf products in aerosol cans made from 100% post-consumer recycled aluminium will be rolled out in the market as early as at the end of 2021.
There are also plans for other parts of the Hamburg skin care company’s product range to gradually be made more sustainable, among other things by using recycled aluminium.
This is another way in which Beiersdorf is contributing to the achievement of the climate targets it set with its CARE BEYOND SKIN Sustainability Agenda in 2020.
“With our pioneering partnership with Nussbaum, we are triggering a cross-industry rethink all along the value chain and are reducing our carbon footprint relating to aerosol cans by up to 90%,” says Norbert Menzel, Principal for Packaging Technology.
Andreas Fliss, Global Procurement Director Packaging & 3PM, adds: “Long-term partnerships and close collaborations are essential to drive the development of environmentally friendly packaging solutions.”
Beiersdorf and Nussbaum Matzingen AG, which is based in Matzingen in the Canton of Thurgau, have been working together for several decades.
With this latest project, both companies have now intensified their partnership in the area of sustainable packaging solutions.
“Introducing new technologies into the market together with a global company like Beiersdorf absolutely makes sense in order to make an environmental impact on a large scale.
“The great thing about this technology is that it is the first that does not use any primary aluminium, instead it is using aluminium waste from beverage cans.
“In this way, we are achieving raw materials usage which is entirely in keeping with the circular economy,” says Markus Tomasini, CTO of Nussbaum Matzingen AG.
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