Pepsi launches canned maple syrup cola
In partnership with IHOP, Pepsi is celebrating pancake lovers everywhere with a new highly limited-edition flavour, Pepsi Maple Syrup Cola.
Pepsi say it combines the indulgent flavour profile of maple syrup with the crisp, refreshing caramel notes of a Pepsi.
Pepsi Maple Syrup Cola will only be available through the #ShowUsYourStack program on Instagram and Twitter.
“There is truly nothing quite like the indulgent taste of Pepsi Maple Syrup Cola – sweet maple syrup blended with the refreshing taste of Pepsi cola. We couldn’t be more excited to partner with IHOP on this special initiative, as it isn’t often we get to bring together two iconic brands to satisfy the cravings of pancake and Pepsi lovers alike,” said Todd Kaplan, Chief Marketing Officer – Pepsi.
“We can’t wait to celebrate those who have an unapologetic love of pancakes by giving the limited-edition cans to 2,000 fans who #ShowUsYourStack online.”
Pepsi Maple Syrup Cola comes on the heels of several of the Pepsi brand’s unique and indulgent flavor innovations including PEPSI X PEEPS, Pepsi Apple Pie, and Pepsi x Cracker Jack, to name a few. Pepsi Maple Syrup Cola joins these one-of-a-kind drops available in uniquely designed 12 oz cans.
“At IHOP we celebrate our history of bringing folks together and providing a sense of togetherness, belonging and joy when they dine with us,” said Kieran Donahue, Chief Marketing Officer, IHOP. “We are thrilled to partner with Pepsi to have some fun and create a moment for our guests to bring home an additional source of happiness with this limited-edition Pepsi Maple Syrup Cola.”