New Guinness cold brew coffee beer
Guinness is releasing a new Guinness Nitro Cold Brew Coffee beer.
Brewed using cold brew coffee extract and coffee flavors, it has a rich, smooth and creamy palate with hints of espresso, chocolate and caramel.
“Nitro Cold Brew Coffee beer is a welcome addition to the Guinness family, and the response so far has been incredible,” said Nikhil Shah, Guinness brand director. “Now that it’s officially iced coffee season, we’re excited to give consumers a coffee-forward beer to enjoy during their spring and summer time occasions.”
Guinness has consistently proven that no one does nitro beer better. Pioneered in 1959 as the first nitrogenated beer, the legendary Guinness Draught instantly became the best-selling Guinness beer worldwide.
At 4% ABV, Guinness Nitro Cold Brew Coffee beer is best enjoyed straight from the can or poured into a clean glass to fully activate the widget inside the can. The widget infuses nitrogen into the beer upon opening and re-creates the signature surge and settle effect you get from a Guinness Draught on tap or in a can.
Guinness Nitro Cold Brew Coffee beer is a permanent addition to the Guinness portfolio and began appearing on US shelves in March, with expansion now happening nationwide in the US. Each pack contains four 14.9 fl. oz. cans, with a suggested retail price of $9.99. While it is expected to slowly start rolling out to other countries over the next 12-18 months, the US is now the first market to be able to enjoy this new offering.