New Amsterdam Vodka launches RTD cans

Spirit of Gallo’s New Amsterdam Vodka announced the release of Wildcard, a vodka-based line of hard beverages and the brand’s first-ever offering in the ready-to-drink category. 

Wildcard is made with New Amsterdam Vodka and available in three flavours, right in time for the summer:

  • Original Hard Lemonade has fresh citrusy notes that will leave you ready for a day in the sun.
  • Classic Hard Punch was made for those craving a bit of nostalgia, with a surprising sweet and sour combo.
  • Lemon Hard Tea is a vodka-infused spin on a classic glass of cold iced tea with a hint of lemon zest.

“New Amsterdam Vodka is already a fan favourite, bringing a new generation to the vodka category due to its smooth taste and convenience,” said Brandon Lieb, Vice President of Spirit of Gallo. 

“The launch of Wildcard is a way to reach more consumers plus long-time New Amsterdam fans that are eager to try something flavourful and convenient this summer.”

Wildcard is on shelves now in flavour-specific 4-packs of 12 oz. cans.

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