Whipshots marks one million cans sold
Starco Brands announced that Whipshots, the vodka-infused whipped cream, has crossed one-million cans sold.
The boozy whipped cream hit the market in partnership with global artist and icon Cardi B, and it has made its mark as a game-changing product in the industry in under one year.
Whipshots burst onto the market in December 2021, introduced as a one-of-a-kind product that reimagines the celebratory experience. Consumers have discovered that Whipshots is a great accompaniment on everything from shots and cocktails to coffees and desserts and more, solidifying the boozy whipped cream as a versatile product perfect for creative consumption that enhances the consumer experience.
After selling out in seconds in a limited release program called the ‘Whip Drop’ and first appearing on retail shelves in February, Whipshots has since expanded to 14 states and carried by over 6,000 retailers in just 7 months.
“Reaching this milestone this quickly exceeds our internal projections. We are truly grateful and overwhelmed by the public’s adoption and acceptance of our innovation.” says Ross Sklar, CEO of Starco Brands.
“It’s clear that Whipshots is more than a great tasting product, this category creator is enhancing the celebratory experience for many people at a time when having fun has never been more important. Our corporate goal and mission is to invent products that change behaviour and Whipshots has clearly delivered. We’re excited for to reach this 1 million milestone and look forward for what’s to come.”