Novelis Inc., announced it is honouring the world-class treatment and care provided to the children of its employees by Children’s Healthcare of Atlanta.

The company is making a total commitment of $10million over five years to help Children’s reach its $1billion goal for its Never Settle: A Campaign for Kids. 

The effort is the largest fundraising campaign in the history of Children’s and will complement a $2.4billion investment the healthcare system made to expand its capacity to provide paediatric healthcare and improve access for generations of children over the next 100 years.

From 2018 to 2020, Novelis employees sought out Children’s more than 500 times for medical needs of their children. 

In keeping with its vision of corporate social responsibility and sustainability, Novelis’ multi-year commitment will help support access to the best care for its employees’ children, as well as kids across the U.S., and will support Children’s work to advance paediatric medicine.

Through this purpose-driven charitable investment, Novelis is upholding its ideals of shaping a more sustainable world together and expanding the global philanthropic footprint and mission of its parent company, the Aditya Birla Group.

“This is a historic moment for Novelis to support a campaign with the potential to transform children’s medical care in Georgia and beyond,” said Novelis President and CEO Steve Fisher. 

“Novelis’ donation is a great complement to the efforts of the Aditya Birla Group Centre for Community Initiatives and Rural Development, which has had tremendous impact to well-being by running more than 500 medical camps and 20 hospitals, treating more than one million patients and immunising 70 million children against polio, among other achievements.”

The centrepiece of the campaign is Arthur M. Blank Hospital, a 1.5 million-square-foot facility that is scheduled to open in fall 2024. It will include one tower with two patient wings and additional operating rooms, specialty beds and diagnostic equipment to meet anticipated patient needs. 

Arthur M. Blank Hospital will greatly expand the System’s conference and simulation space to help more than 600 fellows and residents contribute to groundbreaking work.

“We share Novelis’ commitment to sustainability, which contributes significantly to our team’s ability to achieve optimal health outcomes for all children, and advance advocacy for the most vulnerable in our society,” said Janine Musholt, President of the Children’s Foundation. 

“As the only freestanding paediatric healthcare system in Georgia, it is our responsibility to serve both current and future generations of children and Novelis’ generous support will help us achieve that objective.”