Mixed-Up Cocktail Co is continuing their expansion into the spirits industry. According to IWSR’s published RTDs Strategic Study 2024, RTD demand rose an average of 2%, with the highest growth coming from Mexico at 8% and Germany at 4%, and the most potential for 2024 coming from Japan.

To support growth for 2025, Mixed-Up is expanding its resources, team members, and outreach efforts. The brand has acquired a new 45,000 sq ft facility capable of producing over 20,000 cases of the cocktails per week and has launched new online distribution. 

Launched in 2020, Mixed-Up Cocktails distill, blend, can, and pasteurize at their facilities. They are currently upsizing their facility, adding two new stills and state-of-the art can filling, pasteurization and packaging equipment, which will allow them to go from the current 1000 cases per week capacity to 20,000 cases per week.  Production is slated to begin at the new facility in February 2025. 

“We continue to see steady and sustained growth in the RTD market that reflects our increased sales,” says Teresa Dahl-Bredine, co-founder of Mixed-Up Cocktail Co alongside husband David Crosley. 

“Our craft cocktails have been a popular choice among consumers who want a bold, delicious drink without the guilt of chemicals, preservatives, artificial coloring, or fake sweeteners. We’re one of the rare RTDs on the market that can actually claim 100% all-natural on the label. The added convenience of having two servings in a single aluminium can also makes it easy to store, share, and sip.”

Mixed-Up offers 11 total flavours, including Classic Margarita and Lemon Raspberry Mojito. The RTD cocktails are available in stores in 6 states (New Mexico, Colorado, Massachusetts, Rhode Island, Texas, and California), Japan, and Puerto Rico, with shipping available through their online store.