Pret launches coffee pods in aluminium packaging
Popular coffee chain Pret A Manger has launched coffee pods that come in recyclable aluminium capsules.
The new range is available in two 100% organic Pret coffee shop favourite blends Espresso and Classic that are compatible with Nespresso machines.
Clare Clough, UK Managing Director, Pret A Manger told the Mail: “We are thrilled to be adding coffee pods to our growing coffee-at-home range so more of our customers can enjoy our organic coffees from the comfort of their home.
“Whether you’re committed to your cafetière, or you love the convenience of using coffee pods, we want to make sure there is something for everyone to enjoy as we continue to expand how people can enjoy the Pret products they’ve grown to love in our shops.
“JDE has been creating coffee for over 265 years, and we’re delighted to be partnering with them to launch our first-ever coffee pods.”
Andy Adams, Sales Director, JDE UK commented: “We have long been impressed with the Pret brand and the unique organic coffee they serve consumers throughout the United Kingdom.
“We are excited to partner with a premium brand for their first venture into Single Serve coffee in retail and we look forward to expanding our partnership to bring new premium coffee experiences to consumers here in the United Kingdom and beyond.”
The new aluminium coffee pods are the latest in a series of consumer-packaged goods launches as part of Pret’s business transformation programme and follows successful launches of bake-at-home croissants, granola, and ketchup ranges in Tesco earlier this year.
It also follows the launch of Pret’s retail coffee beans range which are available in Sainsbury’s, Amazon, Ocado and Waitrose.