Massimo Zanetti to introduce new aluminium espresso capsule packaging line
Massimo Zanetti Beverage USA, Inc. has signed an agreement with Ultramar Caffè – La Natura Lifestyle AG, for the installation of a new packaging line in the US market entirely dedicated to aluminium espresso capsules.
The new line will be installed by the second half of 2024 at MZB-USA’s production facility in Suffolk, Virginia. Once completed, it will have the capacity to produce 100 million capsules per year. The capsules will be produced for MZB-USA’s most prestigious and popular brands, including Chock full o’Nuts®, Hills Bros.®, Kauai Coffee® and Segafredo Zanetti®.
The capsules will initially be available for the e-commerce and food service markets. With this partnership, MZB-USA also aims to act as a third-party supplier for large brands interested in growing in this segment.
Alberto Lusini, President of MZB-USA said: “In the US single-serve coffee sector, Nespresso® compatible capsules are the fastest growing product. Our strategic partnership with Ultramar Caffè – La Natura Lifestyle will provide MZB-USA and our customers with a quick and profitable entry point for this increasingly popular format.”
The move is part of La Narura Lifestyle AG’s commitment to sustainability.
La Natura Lifestyle AG Founder & Chairman Struggl Ewald said:
“We are proud to partner with MZB-USA to offer the American consumer an innovative and sustainable single-serve product such as compatible aluminium capsules.”