Archer Roose launches first new red in five years

Archer Roose Wines, the fast-growing canned wine brand, has launched its first new red varietal in five years: Pinot Noir. 

After tasting hundreds of samples from winemakers across the world, Archer Roose Wines found a partner in Australian winemaker Courteney Wills. 

They worked together to craft a Pinot Noir with delightful notes of red berries, a hint of clove and balanced acidity. Like all Archer Roose Wines, new Pinot Noir is sustainably produced, suited to any occasion and made for moderation with a perfectly portioned pour from every can.

“This has been years in the making and a labor of love. Pinot Noir has a lighter profile and is ideally served chilled, making it well-suited to our canned format. But it is a delicate and finicky grape, so we gave ourselves time to find just the right vines and winemaker to work with,” said Marian Leitner-Waldman, CEO and Founder of Archer Roose Wines. 

“Australia produces some of the most interesting, and frankly, underrated wines in the world. We can’t wait for our fans to try it.”

Pinot Noir marks the seventh varietal the canned wine brand has added to its portfolio and rounds out its offering of globally sourced wines with a second red wine SKU. The introduction comes on the heels of a record growth year for the brand, exceeding 100,000 9LE cases sold annually and seeing its Malbec varietal grow by 86 percent, underscoring Americans’ thirst for high-quality reds in a format that provides an opportunity for enjoyment in a moderated serve.

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