Crown to be at Drinktec 2022

Crown will be at Drinktec 2022 to talk about sustainability.

The aluminium beverage can manufacturer will be at Stand 434, Hall C4 at the event taking place in Munich, Germany between September 12 and 16.

Aluminium cans offer beverage brands a great way to meet the increasing preferences of consumers for sustainable packaging solutions. 

While the format is already the world’s most responsible beverage package – boasting the highest recycling rate, the greatest percentage of infinitely recyclable content and the most value of any substrate – we have recently announced ambitious new recycling goals for each major global market to make even further progress in the area of circularity. 

Crown is striving to reach 70% in the U.S. and 80% in the EMEA countries in which they operate, in addition to maintaining over 97% in Brazil by 2030 – all in cooperation with their industry partners around the world.

In a post on their website, Crown said: “At the show, we will also share our progress against our ambitious Twentyby30 sustainability goals and the active role we are playing to contribute to a stronger Circular Economy. 

“We are continuously investing in innovations and initiatives to decrease the footprint of our products, increase their recycled content and recycling rates. We are proud that our sustainability efforts have been validated and recognised by several well-respected, independent organisations.”

These include: 

  • Named to Investor’s Business Daily’s Best ESG Companies of 2021, joining a prestigious list of the top 100 businesses with exceptional ESG ratings. In addition to making the list for the first time and ranking at #24 overall, they stood as the only packaging company among the top five organisations in the Industrials category. 
  • Achieved an “A-“ ranking in the Climate Change 2021 report from CDP, a leading global environmental impact non-profit organisation.
  • In 2021, ESG ratings provider Sustainalytics ranked Crown in the top position for mitigating ESG risk within the metal and glass packaging sector for the second consecutive year. Sustainalytics also advanced Crown to the Negligible Risk category, a designation achieved by only 1% of the more than 12,000 global companies reviewed. 

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